'Tis the Season...to be Thinking About the New Year!
Want to design a joyful 2010? Here are a couple of tips...
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Five Things to Be Thankful for in Business Right Now
Gratitude is a state of mind. And gratitude begins with a choice. Check out these five ways to look at today's business environment as a glass half full.
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NOW Is the Time to Check In! Your Customer's Point of View
How do you address the concerns of your target audience—from their point of view?
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Strong Brands Are Essential in Down Times!
You may need to shift your brand strategy to suit the economic climate.  That’s what Sharper Image, Linens and Things and Polaroid have done.  What do these big brands have to do with you? Everything...
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Five Steps to Building Your Brand—and Building New Business Referrals!
When people think of you, what do they think? Do you know? Are you getting referrals? The "right" ones? The answers to these questions have everything to do with your brand.
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The Napkin Sketch: Peet's Coffee & Tea
How Peet's Coffee & Tea is using the power of images to digest complex ideas.
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Guarantee Your Sales ROI: Drive Your Numbers Up in Any Economic Environment
Making sure your sales teams are prepared to work with the buyers on their terms, from their point of view, to get their needs met, means guaranteeing a return on your sales ROI.
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Measuring Footprints
A new program at Patagonia tells consumers about the eco-impact of its products—and helps the company get greener.
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